SC 5000 PIN Pad Chosen To Handle Mixed EPoS Requirements With Minimal Disruption to Stores and Customers
United Kingdom - August 17, 2004 - Verifone Inc., the worldwide leader in electronic payment solutions, today announced that the SC 5000 programmable smart card PIN pad has been chosen by the Focus Wickes group, the second largest DIY retail group in the UK, as the solution to migrate to Chip and PIN across all of its stores. 2,900 of Verifone’s SC 5000 PIN pads are being rolled out throughout Focus Wickes stores in the UK, to comply with EMV specifications ahead of the 1st January 2005 liability shift.
Verifone’s solution was chosen for its flexibility in handling mixed EPoS requirements, enabling the solution to be implemented with minimal disruption to stores and customers. Focus Wickes systems comprise of two different EPoS estates – Focus DIY stores are equipped with IBM while Wickes Home Improvement Centres use CTS PoS systems. With split requirements for the solution, hardware and software flexibility – in terms of the ability to position the EMV kernel either on the EPoS or the SC 5000 PIN pad itself – was crucial to successful integration planning.
An additional requirement for the Wickes stores was the need for a magnetic-stripe and smart card reader that would perform well within the dusty conditions of a builders’ merchant environment. Following a successful pilot at two stores near Manchester earlier this year, the SC 5000 was confirmed as the preferred choice for Focus Wickes.
The SC 5000 is Level 1 Type Approved and the EMV application developed for the peripheral is Level 2 Type Approved. Stylish and easy to handle, the SC 5000 provides the fastest, easiest way to upgrade terminals or EPoS to an EMV-compatible solution.
John Rice, IT Director for Focus Wickes, said, “With the support of an experienced partner and a highly flexible solution, we are looking to migrate our mixed estate to Chip and PIN quickly and with minimal fuss. We have confidence in having chosen Verifone to help us meet the Chip and PIN challenge.”
Commenting on today’s announcement, Nigel Bidmead, EMEA Managing Director for Verifone said, “We are extremely pleased to be helping another of the UK’s leading retail chains upgrade its systems to Chip and PIN capability.”
The SC 5000 is protected by a comprehensive array of hardware and software-based security features and adheres to Triple DES (3DES) encryption standards being adopted by the payment industry to raise the level of fraud protection for PIN-based debit transactions.
About Verifone, Inc.
Verifone, Inc., recognized worldwide as the trusted leader in secure electronic payment technologies, provides expertise, solutions and services for today with a smart migration strategy for tomorrow. Verifone is leading the industry in the delivery of solutions that add value to the point of sale, resulting in improved merchant retention and the generation of new sources of revenue for its partners and customers. Verifone solutions are specifically designed to meet the needs of vertical markets including financial, retail, petroleum, government and healthcare. Verifone has shipped over ten million electronic-payment systems, more than twice the number of its nearest competitor.
About Focus Wickes Group
Focus Wickes is the second largest UK DIY retailer in terms of turnover. Through its Focus and Wickes branded stores, the Group offers an extensive range of home improvement products to both DIY and trade customers. This dual brand approach is unique in the UK DIY Market and allows the Group to access the broader UK RMI Market. Following a number of acquisitions, as at 25 April 2004, the Group operated 258 Focus stores, 171 Wickes stores. Focus aims to be the store of choice and convenience for DIY and gardening products in each of its local markets. Focus stores target DIY customers seeking to undertake light home improvement and maintenance projects and offer a comprehensive range of DIY and gardening products. These stores are well distributed nationally, with a significant portion located in market towns. Wickes is an established brand within the UK DIY Market and is highly differentiated from its competitors. Wickes stores are designed to appeal to serious DIY customers, who carry out more complex projects, and tradesmen, who undertake general repairs, maintenance and improvement projects for households.