Global | Change

Synapsis Selects Verifone’s PAYware CMS to Support Endesa Group’s Retail Strategy in Latin America

Card Management System Enables Utility Company to  Extend its Business into New Consumer Markets February 16, 2009 San Jose, CA

Verifone Holdings, Inc. (NYSE: PAY), today announced that its PAYware CMS card management has been deployed by Synapsis to support the efforts of Grupo Endesa in a strategic move into new consumer retail markets. Endesa is the number one electricity supplier in Latin America.

Synapsis, Endesa’s technology implementation company, awarded Verifone the contract for PAYware CMS solution and installed it in the Synapsis Chile datacenter, where it is integrated with an existing SAP system and supports Endesa branches throughout Latin America.

The card management software enables Synapsis to function as Endesa’s card issuer and acquirer, cost-effectively managing private-label payment card transactions throughout retail sites where Endesa now offers consumers the opportunity to purchase household electronics products.

“Offering card payment options to consumers is critical for Endesa’s ability to compete with other retailers and Verifone provides world-class card management capabilities to maximize the opportunity,” said Business Applications Manager Luis Campos with Synapsis in Chile.

Implemented simultaneously in Peru and Chile during December 2008, to be followed by a potential full-scale rollout throughout Brazil and Colombia, PAYware CMS will enable Endesa and Synapsis to consolidate multiple external and internal card management systems in different areas.

“PAYware CMS provides the Endesa brand with the ability to create new card products for customers and to selectively promote special benefits to cardholders, such as deferred payment, special promotions, while utilizing our PCI DSS validated solution to encrypt cardholder data and prevent fraud,” said Gustavo Jimenez, vice president and general manager of the Integrated Systems Group for Verifone Latin America and the Caribbean. “Synapsis recognized the opportunities of supporting an extended Endesa retail network with a sophisticated and flexible card management system to increase consumer payment options.”

Verifone’s PAYware CMS will be made available to all distribution companies within Grupo Endesa, which is extending its core utility business by selling household electronics to electricity users. PAYware CMS provides an opportunity to extend consumer options with flexible payments to acquire the goods they need.

PAYware CMS is an enterprise level, state-of-the-art solution for the issuance of any type and number of card products and merchant acquiring services. Highly flexible and configurable, PAYware CMS provides the tools and functionality to manage cardholder and merchant lifecycles in their entirety.

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About Verifone Holdings, Inc. (
Verifone Holdings, Inc. (“Verifone”) (NYSE: PAY) is the global leader in secure electronic payment solutions. Verifone provides expertise, solutions and services that add value to the point of sale with merchant-operated, consumer-facing and self-service payment systems for the financial, retail, hospitality, petroleum, government and healthcare vertical markets. Verifone solutions are designed to meet the needs of merchants, processors and acquirers in developed and emerging economies worldwide.

About Synapsis ( Popup)
Synapsis, with more than 20 years of presence in Latin America, has been consolidated as one of the most important technology integrators in the region, with a complete offering that covers services and solutions such as Outsourcing IT, Datacenter services, Consultancy and the development and implementation of IT solutions.

The company´s competitiveness, in a global environment, relies on its human team's experience, versatility and professionalism and the backing of its industrial and multi-services group, such as Endesa, which offers clients the highest warranty, based on business solutions that are designed by professionals with large market experience and only consider proved, reliable and secure technologies in order to guarantee the best results. At present, Synapsis has offices in Santiago, Chile; Buenos Aires, Argentina; Rio de Janeiro, Brazil; Bogotá, Colombia; Ciudad de Panama, Panama, and Lima, Peru.

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995 for Verifone Holdings, Inc.:
This press release includes certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are based on management's current expectations or beliefs and are subject to uncertainty and changes in circumstances. Actual results may vary materially from those expressed or implied by the forward-looking statements herein due to changes in economic, business, competitive, technological and/or regulatory factors, and other risks and uncertainties affecting the operation of the business of Verifone Holdings, Inc. These risks and uncertainties include: our ability to successfully manufacture, distribute, market and sell the MX880 and related software applications, our customers' acceptance and adoption of our newly released products and applications, our ability to protect against fraud, the status of our relationship with and condition of third parties upon whom we rely in the conduct of our business, our dependence on a limited number of customers, uncertainties related to the conduct of our business internationally, our dependence on a limited number of key employees, short product cycles, rapidly changing technologies and maintaining competitive leadership position with respect to our payment solution offerings. For a further list and description of such risks and uncertainties, see our filings with the Securities and Exchange Commission, including our annual report on Form 10-K and our quarterly reports on Form 10-Q. Verifone is under no obligation to, and expressly disclaims any obligation to, update or alter its forward-looking statements, whether as a result of new information, future events, changes in assumptions or otherwise.