Global | Change

Allrecipes Uses Beacon Technology To Offer An Enhanced Shopping Experience And Answer The Perpetual Question: What's For Dinner Tonight?

SEATTLE, June 2, 2016 /PRNewswire/ -- Allrecipes, the world's largest digital food brand with more than 1.3 billion visits annually, introduces in-store beacon triggered experiences in Marc's stores to provide their shoppers with personalized meal recommendations through the Allrecipes Dinner Spinner app. In-store notifications are triggered on shoppers' smartphones by Verifone, a world leader in payments and commerce solutions, and its beacons system that is powered by the Footmarks SmartConnect® proximity platform across all 58 Marc's Stores in Ohio. June 02, 2016